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CONTENT MARKETING

Content marketing is the foundation for any successful SEO & digital marketing strategy. You need to instil a reader with trust, and make them want to do business with you. How do you do that? By creating rich and engaging content. 

We’ll help you show prospective customers that you’re the authority on a given subject. A credible and trusted brand they need to be doing business with.

Why should you place such importance on producing quality content? Because in the world of marketing, content is king. Content drives natural traffic, and promotes brand awareness.

There are only two things to remember when creating content. You only get one shot at a first impression, and you can’t have great marketing if you don’t use great content. It’s that simple. Your marketing should always start with amazing content. No exceptions.

That’s where we come in. 

Read Our Content Marketing Case Studies

 

 

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When it comes to content, every business should have a cunning plan

Customers are proactively reaching out and consuming content at an unprecedented rate. Our goal is to make sure it’s your content they’re reading, in the most popular locations they search in. Shoddy content, and SEO campaigns stuffed with keywords just isn’t going to cut it with today’s savvy customer. They demand more from their content, and so should you. We believe content should be amazing. It should wow you, and make you want to know more.

It should show the reader you’re an authority, answering questions which matter to them, and giving advice on tricky subjects. For free, and with no catches. It should make them trust you. We like to think we know a thing or two about amazing content, and we have some cunning ideas to help you become the talk of the town. We know everything there is to know about successful marketing, and how to make your content outshine the competition.

In the age of information, time is a precious commodity. Invest your time in creating quality content, and the customer will happily invest theirs by reading it.

Content marketing works. We can’t put it any simpler than that.

We’ve been at this a long time, and as an experienced content marketing agency, we know that customers like to consume content in all kinds of ways. Like people, customers come in all shapes and sizes. Some like to read articles, while others would rather consume content through video.

Using our proven in-house analytics, we’ll help identify:

  • How your customers search for content
  • What information they search for
  • How they like to consume it
  • The sites they like to visit when searching for material

Using this information, our crack team will create content that not only works for you, but also for the specific customers you want to attract. We never use a generic one size fits all approach.

So, the BIG question. What kind of content can we help you with?

Content Writing

We have our own in-house wordsmiths and cover every kind of writing you can imagine. Working side by side with our digital marketing specialist, we can produce the following:

  • eBooks
  • Web pages
  • White papers
  • Blogs
  • Press releases
  • Email marketing

We also know how to use each format to its best potential. Making sure it’s your voice that comes through, with a tone to suit both the writing format and the target audience.

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Graphic Design

Sometimes a picture can tell a thousand words. In marketing, this is especially true.
 
Our graphic designers are a clever bunch and can create any image, or graphic we can think up. We can help you attract customers with the following:
 
  • Visual storyboards
  • Custom designed graphics
  • Logos
  • Anything and everything involving images, graphics, and pictures

 

With graphic design being such a creative, and bespoke solution, you need a skilled team. We have the experience, and the knowhow, without having to go to a third party.
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Video Content

For those customers that respond best to video, we have our very own talented production team. With our professional video and lighting equipment, editing suite, green screen, and in-house video distribution, we can help you create some of the following video formats:
 
  • Short brand videos
  • Social media marketing videos
  • Stop start animation
  • Storyboarding
  • Video voice overs
  • How to videos
  • Video reviews
  • Viral video campaigns
  • Promotional videos

Read more about Video Production. 

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Regardless of the format you choose, when you invest the time in producing exceptional content, customers will become invested. We make sure that your marketing is geared to the right people, using the most appropriate format. We know how to make you customer feel engaged, and valued. 

Content marketing is a long-term strategy, and pays dividends when it’s done right. The more people exposed to your content, the more they share. The more they share, the more customers see your content. Free promotion, and marketing at its very best. It’s like Groundhog Day, only better!

That’s the difference having the right content marketing agency on your team can have. That’s the difference we can make to your business, and its digital marketing strategy.

Are you ready to join us on your marketing journey?

So, why us? What makes our team of cunning gurus different to any other agency?

We feel there’s more to being a content marketing agency then just knowing all the terms, and being able to write a coherent sentence. We love creating informative content, and analysing the relationship between a company and its customers. We’re geeky like that. 

There’s no substitute for experience, and the cunning team have boatloads. We know how to create content, and how to create outstanding marketing campaigns. We’ll make sure you’re speaking with a voice customers can relate to as individuals, and not just pandering to corporate ideas, using fancy sales jargon, and content with no real substance.

More importantly, we adore working with new people, just like you. When you love what you do, then it shows in your work, and we’d love to create you some outstanding content. We’re not just an “agency”, we’re real people. Quirky, adventurous, and passionate about what we do. This isn’t just a job, it’s an adventure waiting to be taken, and we’d quite like you to join us.

Content marketing is just better, when you have a cunning plan.

 

 

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